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Wouter Postma

Chief Executive (CEO).


Known as experienced and trusted digital technology leader in the media industry focused on Digital Engineering and Operations.  

Wouter started working for ActiveVideo Networks in 2020 to head up the technology teams in Hilversum and in San José (California USA) who are responsible for partner integrations, cloud platform development & operations as SVP Cloud Platforms & Operations, Managing Director of the ActiveVideo Networks BV in The Netherlands and member of the global executive management team. ActiveVideo Networks is owned by Charter Communications (CHTR) and CommScope Holding Company (COMM). Both are public companies listed on the NASHDAQ. 

Before ActiveVideo Network, Wouter worked for Talpa Network when they officially launched in 2017 as VP Platform & Architecture leading the core technology team of highly experienced architects, engineers and project managers who where key specialists in the field of High-Load High-Performance Digital Platforms, Broadcast Architectures, Advertising & Marketing Technology, Big Data and AI/Machine Learning. He was responsible for the development of their Technology Platform enabling Talpa Identity (Single Sign-on) and their Consumer Data Platform. Wouter joined Talpa Media in 2014 as Digital Technology Consultant to help productize their digital assets for The Voice and Utopia, building their technology team for in-house digital product development.

Sjoerd Demaret

Chief Content & Strategy (CCO).


Former VP at Talpa Media and ITV Studios Netherlands. Multi-platform content and live interaction visionair.

As founder of Talpa’s Digital Department at Talpa Media back in 2010, Sjoerd had a significant share in the creation, implementation, and global exploitation of Talpa’s digital strategy for The Voice worldwide, Talpa’s first digital strategy ever. In addition, he was one of the pioneers in the field of Play Along TV with the quiz App for “What Do I Know” (2013), the in-app ranking slider for The Winner Takes It All (2014), The Big Picture app (2015) and by creating the first Synchronized Content Experience (SCE) for DanceDanceDance (2015).

With over more than 20 years of experience in the media industry, Sjoerd has become an all-around International Media Consultant and Content Professional specializing in connecting-concept development. Because of his authenticity and empathy but above all his true passion, Sjoerd knows how to inspire his audience and convince them with his (often unconventional) ideas. 

His motto? “Some people see things as they are and say why? I see things that never were and say why not?” 

Gerard Krom 

Chief Technology (CTO). 


Gerard provides leadership for the continued development of an innovative, robust, and secure technical environment. In addition, he is an expert in setting up platforms and the associated technical teams from the start.  

Gerard spent 30 years in information technology. Started to begin 90 by the first Internet provider in the Netherlands and from there started a Dutch application hosting provider (BlueDome).  

In his role as technical leader of DevOps at Talpa, he moved all Talpa brands to the Cloud including, SBS6, Radio538, and The Voice of. He also worked on the technical solutions and operations of the new Talpa products such as VoetbalTV, Lucky 13, and Telegraaf today. 

Most recently, he served as the Director of Cloud for Activevideo Network in San Jose (USA) and Hilversum (Netherlands). Here he set up the basis of the platform and the development and operations team that was built to handle millions of connections worldwide.